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Floyd Mayweather to buy Newcastle United?

Floyd Mayweather has announced his interest in Newcastle United FC. Click the link to find out more! #DSMMCM1920

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Where has the wolf gone from the Wolverhampton Wanderers badge?

DSMMCM1920

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The Premier Leagues latest campaign encouraging people to speak about mental health.

It may seem that the majority of posts revolve around the Premier League, however I feel this year has been particularly important for them marketing wise: They have challenged multiple important issues, and this one is just as crucial the others. The Facts With 1 in 4 people being impacted by mental health problems every […]

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How AI will play a major role in Digital Marketing.

To begin, what does AI mean and what does it actually do? Artifical Intelligence, shortened to A.I is something that is becoming a very popular area of research and develeopment for businesses. Many businesses now want to implement at least one part of this technology into their operations in order to be much more efficient […]

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The Wolverhampton off license owner who renamed his shop to Singh’sburys

Is this genius marketing or a mistake that will end up with Sainsburys getting involved? Off License owner Mandeep Singh Chatha rebranded his shop last month to uncannily resemble one of the big four supermarkets. If you haven’t guessed already, its Sainsburys! His reasoning behind the renaming is apparently a sheer coincidence of utilising both […]

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Can you trust the political adverts you see on Facebook? How this will effect the upcoming general election.

With around a month until the general election political advertisements are out in full force. With social media now being a prominent feature in everyday life, this is a main channel in which parties focus their marketing campaigns. Although this may seem a great way to help voters understand each parties agenda, it is not […]

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I suppose you are wondering who we are?

Hello, my name is Dylan. I am currently studying Business Management at Manchester Metropolitan University and for my final year I have chose a unit in Digital Marketing and Communications. This unit requires me to work with a client whom will be announced later in the post. This post will go over the key information on what […]

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